- Masthead- recognizable symbol or title of the magazine e.g. VOGUE.
- Puff/Plug- a catch that is situated on the cover of the magazine so as to persuade you to buy it e.g. "free gym membership with every copy".
- Coverlines- every piece of writing on the front cover, excepting the masthead.
- Font- the type/style of text that is used.
- Left Third- the left-most third of the front page that sometimes contains the masthead and coverlines.
- Centre Third- the middle third of the front page which, depending on the type of magazine, may contain the main model or coverline.
- Right Third- the right third, when talking in terms of music magazines, typically contains the main model.
- Barcode-usually situated in the bottom hand corner (either left or right)
- Dateline- the date is usually situated just above or to the side of the masthead.
- Image-typically, the front cover of a magazine will feature just one main image (usually of a celebrity featuring in one of the main stories).
- Price- most commonly found beneath the masthead.
- Main Coverline- the coverline highlighting the main story.
- Numbers- used to draw the eye to advertisements or cover lines.
- Colour Scheme- used to imply a certain target audience e.g. pick for a women's magazine and blue for a men's magazine.
- Emboldened text- used to draw the readers eye to the front cover when it is, for example, sitting on a supermarket shelf.
Friday, 23 September 2011
Task2, Part1- Magazine Glossary
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